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Emergent BrazilKey Perspectives on a New Global Power$
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Jeffrey D. Needell

Print publication date: 2015

Print ISBN-13: 9780813060675

Published to Florida Scholarship Online: January 2016

DOI: 10.5744/florida/9780813060675.001.0001

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Too Soon to Give Up, Too Late to Really Matter

Too Soon to Give Up, Too Late to Really Matter

Impasses, Self-Deception, and Brazil’s Media-Democratization Agenda

Chapter:
(p.68) 4 Too Soon to Give Up, Too Late to Really Matter
Source:
Emergent Brazil
Author(s):

Fernando Lattman-Weltman

Publisher:
University Press of Florida
DOI:10.5744/florida/9780813060675.003.0004

Since the arrival of the PT (the Workers’ Party) to central power in Brazil (2002), the issue of mass media regulation became a hot topic in the country's political debate, due to the historical commitment of some of the party's sectors to a so-called agenda of media-democratization. This chapter addresses 1) the impasses of this agenda until now (as we are in the midst of a third PT presidential administration); and, 2) the media-democratization issue in itself, in particular its possible inherently self-deceptive nature.

Keywords:   Workers’ Party, mass media, media regulation, elections, democracy, media politicization

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